WETYR Real Estate Deal Engine

Leads Calculators Deal Structures New Contract

Today's Focus

What needs your attention right now

Lead Piles by Buyer Profile

Click a pile to filter leads to that archetype

Pipeline Funnel

Every lead's journey, current snapshot

Revenue · Last 6 Months

Closed deal profit

Hot Leads — Email These First

Top 20 A-tier leads with verified agent email and no outreach yet

Open All Leads

Deal Flow

Every active deal by stage - drafted to closed

Open Deals

Recent Activity

Last 12 inbound + outbound events

Closed Deals

Last 10 by close date

County Focus

Autonomous mode: ON - runs on a daily schedule (see below). Counties: Brevard (set AUTONOMOUS_COUNTIES env var to add more).

Daily Schedule (ET, all times)

Time	Days	What runs
4:00 AM	Daily	BUYER-FIRST — google-scrape cash buyers in active metros, insert as prospects
6:00 AM	Daily	Morning prep — scrape new listings, pull agents, find emails, queue offers
9:00 AM	Daily	BUYER-FIRST — invite scraped cash-buyer prospects with a real sample deal (cap 25/day)
9:00 AM	Daily	Send wave 1 — approved offers (peak open rate)
12:00 PM	Daily	Send wave 2 — lunch-hour batch
3:00 PM	Daily	Send wave 3 — afternoon catch
6:00 PM	Daily	Evening digest — recap email to you with day's stats + pending approvals
Every 15m	24/7	Reply monitor — notify you of interested replies + classify intent

Send waves only fire on approved offers from the queue below. Nothing sends without your approval unless you flip Offer Settings to auto_send. Runs 7 days a week.

Deal Flow Workflow

Sequential steps. Each step's output feeds the next.

1Scrape new leads

Pull listings from Redfin + Craigslist in the county.

2aPull agent name + phone from Redfin

Redfin CSV hides the listing agent. This fetches each property's detail page (iPhone UA bypasses their bot wall) and extracts agent name/phone/brokerage. Run this BEFORE Step 2b.

2bFind agent emails FREE

5 strategies: DuckDuckGo → Bing → Realtor.com → brokerage /agents page → pattern+MX verify. Realistic hit rate: 25-45% where agent_name exists.

3Build offer emails APPROVAL QUEUE

Builds 4-offer email per lead and queues for your review. Toggle auto-send in Offer Settings to bypass approval.

Offer Settings & Approval Queue

Set the math before emails go out. Nothing sends without your approval (unless you flip to auto-send).

Loading queue...

4Handle inbound replies

Resend webhook classifies replies as interested / unsubscribe / price_pushback and queues them in the Systems tab.

View Inbound

5Draft contract

Once seller agrees to terms, create the acquisition contract and send for signature.

New Acquisition

6Match investor

Run investor-match to find cash buyers whose buy-box fits, email top 5 matches.

View Investors

7Assign & close

Generate disposition / FL-assignment contract, close with both parties at title, collect fee.

New Disposition

Reality check on enrichment volume: Agent emails are publicly findable (Google CSE free + brokerage-site scraping). Owner emails require paid skip trace (BatchSkipTracing or Apify skip-trace; $0.05-$0.15/lead). Set GOOGLE_CSE_KEY and GOOGLE_CSE_CX in Netlify env vars for free agent-email search. For owner emails set BATCH_SKIP_TRACE_TOKEN.

End-to-End Test Funnel

Walk the full flow with yourself playing every seat - listing agent, cash investor, and title company. Set the email below and all seats route to it.

Test email (all seats):

Click "1. Seed Test Lead" to start the funnel walkthrough.

How replies get here: Resend webhook classifies every inbound email to info@wetyr.com (intent: interested / price_pushback / needs_info / requested_callback / unsubscribe / not_interested). The autonomous pipeline emails you an alert every 15 min if any are flagged "interested" and still unhandled.

Ref	Property	Type	Seller $	Investor $	Fee	Profit	Status	Close Date
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Name	Company	Email	Phone	States	Price Band	Deals Closed	Total Spent	Active
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Name	County	State	Last Cash Purchase	Price	Date	Mailing	Email	Phone	Invited
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Name	Brokerage	Email	Phone	State	Cities	Relationship	Deals	Last Contact
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Date	Dir	Payee	Method	Amount	Reference	Expected	Status	Deal	Notified
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Manual Property Lead Scrapers (on-demand)

Click a source + metro to run it right now. Only HTTP-based sources run inline (60-100s). For Zillow/Craigslist/Auction (Playwright), use "Run Scrapers Now" at the top (GitHub Actions).

Source

Zillow/Realtor/Auction require Playwright - use daily GitHub Actions cron.

Metro

Google Cash Buyer Scraper (on-demand)

Runs DuckDuckGo + Google searches for "[city] we buy houses / cash buyers / wholesalers", deep-scrapes the top results, and extracts phone + email + company name. Inserts into Prospects tab. Each metro run takes 60-100s.

City

State

Queries

Source	Status	Found	Ingested	Errors	Duration	Last Run	Notes
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Ref	Type	State	Property	Parties	Signers	Status	Created	Finalized
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Geo Config Loading...

Click to expand · counties + ZIPs that every scraper, scheduler, and filter uses.

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Shareable Public Forms

These URLs are safe to post on Facebook, LinkedIn, in email signatures, etc. No auth required - they are the customer-facing side of the system.

Cash Buyer Signup

Investors fill out buy box, land in Investors tab with active=true. Primary form for Facebook campaigns.

https://wetyr-wholesale.pages.dev/investors.html

Preview

Calculators (Public Reference)

70% rule, MAO, BRRRR, seller finance, subject-to cash flow. Good for partner / agent education.

https://wetyr-wholesale.pages.dev/calculators.html

Preview

Deal Structures Reference

12 creative finance structures with pitch + who-it-for matching. Public education page.

https://wetyr-wholesale.pages.dev/purchasing-options.html

Preview

Contract Builders (internal - require login)

Acquisition Contract (Seller to WETYR)

Residential Purchase and Sale Agreement to lock a deal under contract. All 50 states. Emails seller a tokened signing link.

https://wetyr-wholesale.pages.dev/contracts/acquisition.html

Open

Disposition Contract (WETYR to End Buyer)

Investor Purchase and Sale Agreement for double-close or flip to a cash buyer. Non-refundable deposit, as-is. Emails end buyer a tokened signing link.

https://wetyr-wholesale.pages.dev/contracts/disposition.html

Open

FL Assignment of Contract

Florida-specific equitable interest assignment (Fla. Stat. ch. 475). Use when assigning the underlying PSA directly to the end buyer.

https://wetyr-wholesale.pages.dev/contracts/fl-assignment.html

Open

Creative Finance Contracts (11 structures)

One smart form covers Seller Finance, Sub-To, Wrap, Land Trust, Lease Option, Novation, JV / Equity Share, Contract for Deed, Assumption, Short Sale, Master Lease. Deep-link with ?structure=subto etc.

Seller Finance Sub-To Wrap / AITD Land Trust Lease Option Novation Equity Share / JV Contract for Deed Assumption Short Sale Master Lease

https://wetyr-wholesale.pages.dev/contracts/creative.html

Open Builder

Token-Gated Forms (auto-sent by the system)

You do not share these directly - the system emails unique tokened URLs per recipient. Listed here for reference only.

/contracts/sign.html?t=TOKEN - counterparty e-signing (sent after contract-generate or loi-generate)
/payment-status.html?t=TOKEN - investor reports payment status (sent 15 and 30 days post-deal)

Outbound Email Architecture

Sending provider: Resend (RESEND_API_KEY)
From addresses: contracts@wetyr.com (transactional) / deals@wetyr.com (outreach)
Reply-to: info@wetyr.com

Emails the system sends automatically

Email	Template Key	Trigger	Recipients	Frequency
Offer Email	offer_email	Manual (Email Offers button on a lead)	Agent or owner on file	On-demand
Cash Buyer Invite	prospect_invite	Manual (Invite button on prospect)	Cold prospects from county records	On-demand
Contract Ready to Sign	contract_ready	After contract-generate or loi-generate	Counter-party (tokened link)	On-demand
Contract Fully Executed	contract_completed	When last signer signs	All signers (PDF attached)	On-demand
Daily Deal Digest	daily_digest	Netlify cron 12:00 UTC	info@wetyr.com	Daily (A-deals) / weekly (B-deals)
Payment Status Reminder	payment_reminder_15_30	Netlify cron daily, fires at 15 and 30 days post-acceptance	Investor on deal	At milestone
Payment Sent Notification	payment_sent_notify	Manual (Log Payment with "notify" checked)	Payee	On-demand
Investor Match Alert	(hardcoded)	After investor-match runs	Top investors by buy-box fit	On-demand
Outreach Auto-Reply	(templates.js)	Inbound Resend webhook classifies intent as interested / unsubscribe / price_pushback	Original sender	Automatic

Data flow

Send function builds the merge variables from Supabase data
Loads template from email_templates table (60s in-memory cache)
Falls back to hardcoded default if DB row missing
Renders {{variables}}
Sends via Resend API
Logs to outreach table (direction, subject, body, resend_id)
Inbound replies hit /outreach-inbound, intent-classified, logged

Compliance

List-Unsubscribe header set on outreach emails (CAN-SPAM compliant)
Domain verified in Resend (SPF / DKIM / DMARC on wetyr.com)
Unsubscribe intent auto-flags owners.do_not_contact = true
No SMS (skipped for TCPA risk); email and direct mail only

Closed Deals Ledger

Closed	Ref	Property	Seller Paid	Investor Paid	Fee Collected	Marketing	EMD	Other	Net Profit
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WETYR Real Estate Deal Engine

Today's Focus

Lead Piles by Buyer Profile

Pipeline Funnel

Revenue · Last 6 Months

Hot Leads — Email These First

Deal Flow

Recent Activity

Closed Deals

Daily Schedule (ET, all times)

Deal Flow Workflow

Offer Settings & Approval Queue

Offer Formula Ratios

Wholesale Mode (assignment-only - you never buy the house)

End-to-End Test Funnel

Manual Property Lead Scrapers (on-demand)

Google Cash Buyer Scraper (on-demand)

Geo Config Loading...

Shareable Public Forms

Cash Buyer Signup

Calculators (Public Reference)

Deal Structures Reference

Contract Builders (internal - require login)

Acquisition Contract (Seller to WETYR)

Disposition Contract (WETYR to End Buyer)

FL Assignment of Contract

Creative Finance Contracts (11 structures)

Token-Gated Forms (auto-sent by the system)

Outbound Email Architecture

Emails the system sends automatically

Data flow

Compliance

Closed Deals Ledger

Members and Access

Add a member